Customer Branch Assignment
Getting the Data Right.
Adaptive Redomiciling
Solving the issue of where to properly assign accounts - TerraStrat utilizes a process called Adaptive Redomiciling, where recent customer transactions and sales interactions are used to reassign customers to the branches they prefer today.
This technique provides a current and much more relevant starting point for measuring branch performance and overall value, allowing institutions to see which locations truly drive revenue.
Transaction & Sales Analysis
Branches provide three primary services for customers:
Transactional capabilities via teller or ATM.
Account servicing advice for existing customers.
New account opening for both new and existing customers.
These analyses help understand both how each branch is servicing your customer base (i.e., what are you doing for me today?) and the role it plays in growing the business (i.e., what are you doing to help grow the future?).
Reassessing Branch Performance
Branch performance levels can be evaluated relative to industry standards to determine how your branches stack up and identify any performances gaps. Gaining these insights are important not only in the day-to-day management of the branches, but critical to evaluating how your branches influence each other’s performance.
Ready To Get Started?
Have questions? Want to speak with a member of our team? Get in touch with us now to get started on your next project.